Color-obsessed, tassel-loving, extroverted, greyhound mama/illustrator


Hi! My name is Sarah Baumann. I was born and raised in San Antonio, Texas, and I'm the artist and illustrator behind all of the prints you'll see from Signet Sealed. I'm currently living in Memphis, TN, and have always loved talking to people about their hometowns. 

I'm so interested in cities and their importance, and I feel lucky to have two cities that I call home. I started doodling "city prints" (before they had that name) while I was studying abroad as a Rhodes College student- I didn't have much of a desire to journal, but I wanted a way to remember everything that I was seeing. I would write out the name of the city really big in the middle, and then doodle around the edges- buildings, people, foods, snippits of conversations. It was a fun way for me to process what was happening, and people traveling with me started noticing them and encouraged me to do something with my doodles. 

There are now many of these "city prints" in my shop, and I love the stories that they tell. Maybe my favorite thing is hearing about people buying multiple prints, and telling their story to guests and friends through them. 

I get asked a lot about "Signet Sealed" - both about the pronunciation and the meaning. The name comes from the Bible- when something was deemed honorable and true, ancient kings would stamp documents with their rings of signet. I loved the imagery of that stamp, and I wanted to make products I was proud of - products worthy of a signet ring stamp. 

Thank you so much for following along!

SLB